Question
How do you design a fine dining experience inspired by a legendary musician?
Answer
By blending culinary excellence
with culture.
Question
How do you design a fine dining experience inspired by a legendary musician?
Answer
By Blending Culniary Excellence with Culture.
Question
How do you design a fine dining experience inspired by a legendary musician?
Answer
By blending culniary excellence with culture.
Tansen
Tansen, a flagship Indian restaurant of Ohri’s group shutdown during the lockdown period. As it resonated loudly in all Hyderabadi’s hearts, with inquiries flowing in, we decided to relaunch with a rebrand and create a realm where history, flavour, and melody converge to create an unparalleled dining experience. As one indulges in the craftsmanship of chefs who masterfully recreate delicacies, it ignites the senses with each bite. That’s why we carefully design each touchpoint to be a window into the cultural richness of the Mughal era in its contemporary form.
Let the calligraphy and poetry transport you to an era of opulence as you dine amidst regal decor and immersive ambiance inspired by the Mughal gardens. Tansen isn’t just a restaurant; it’s a journey through time, a celebration of flavors, and a harmonious tribute to the legendary musician.
SERVICES DESIGN STRATEGY | REBRANDING | COMMUNICATION
CLIENT OHRI'S
SECTOR HOSPITALITY
People should dine at Tansen not only because they appreciate culinary excellence, but because they appreciate culture. The goal was to satiate guests in more ways than one, leaving them feeling enriched , that’s why we carefully design each touchpoint to be a window into the cultural richness of the Mughal era in its contemporary form.
People should dine at Tansen not only because they appreciate culinary excellence, but because they appreciate culture. The goal was to satiate guests in more ways than one, leaving them feeling enriched , that’s why we carefully design each touchpoint to be a window into the cultural richness of the Mughal era in its contemporary form.
Design language Inspired by
the Urdu calligraphy, Poetry and Mughal era gardens
Design language Inspired by
the Urdu calligraphy, Poetry and Mughal era gardens
Design language Inspired by
the Urdu calligraphy and Mughal era gardens
Design language Inspired by
the Urdu calligraphy and Mughal era gardens
The Spectators
The Spectators
The Spectators
The Spectators
This artwork seeks to depict the striking resemblance between the Tabla (an instrument which is usually the percussive foundation in Hindustani sangeet) and the eyes of spectators, transfixed on the musical spectacle unfolding before their eyes. This is where performer and patron become one, in their mutual appreciation of art, and yet, the artwork also alludes to their unique perspectives. What you choose to see in this artwork, is open your unique interpretation. In this world of performers and patrons, you can choose whose perspective you agree with more.
This artwork seeks to depict the striking resemblance between the Tabla (an instrument which is usually the percussive foundation in Hindustani sangeet) and the eyes of spectators, transfixed on the musical spectacle unfolding before their eyes. This is where performer and patron become one, in their mutual appreciation of art, and yet, the artwork also alludes to their unique perspectives. What you choose to see in this artwork, is open your unique interpretation. In this world of performers and patrons, you can choose whose perspective you agree with more.
This artwork seeks to depict the striking resemblance between the Tabla (an instrument which is usually the percussive foundation in Hindustani sangeet) and the eyes of spectators, transfixed on the musical spectacle unfolding before their eyes. This is where performer and patron become one, in their mutual appreciation of art, and yet, the artwork also alludes to their unique perspectives. What you choose to see in this artwork, is open your unique interpretation. In this world of performers and patrons, you can choose whose perspective you agree with more.
Metal inlays of musical notations
bring alive the spirit of Tansen’s music
Metal inlays of musical notations
bring alive the spirit of Tansen’s music
Metal inlays of musical notations
bring alive the spirit of Tansen’s music
Metal inlays of musical notations bring alive the spirit of Tansen’s music
Stone inlays on pillars echo the royal court
Stone inlays on pillars echo the royal court
Stone inlays on pillars echo the royal court
Stone inlays on pillars echo the royal court
Washroom Experience
Washroom Experience
Washroom Experience
Washroom Experience
One taste of royalty, And you’ll finally understand why they fought all those wars.
One taste of royalty, And you’ll finally understand why they fought all those wars.
One taste of royalty, And you’ll finally understand why they fought all those wars.
One taste of royalty, And you’ll finally understand why they fought all those wars.
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