Question
How do you launch an Indian D2C footwear brand which boasts of Spanish design?

Answer
By Infusing Spanish-inspired creativity into every step, delivering not just shoes, but stories and masterpieces.
 

Question
How do you  launch an Indian D2C footwear brand which boasts of Spanish design?

Answer
By Infusing Spanish-inspired creativity into every step, delivering not just shoes, but stories and masterpieces.
 

Question
How do you launch an Indian D2C footwear brand which boasts of Spanish design?

Answer
By Infusing Spanish-inspired creativity into every step, delivering not just shoes, but stories and masterpieces.
 

Question
How do you launch an Indian D2C footwear brand which boasts of Spanish design?

Answer
By Infusing Spanish-inspired creativity into every step, delivering not just shoes, but stories and masterpieces.
 

Question
How do you  launch an Indian D2C footwear brand which boasts of Spanish design?

Answer
By Infusing Spanish-inspired creativity into every step, delivering not just shoes, but stories and masterpieces.
 

OROH BY GUPTA OVERSEAS

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OROH BY GUPTA OVERSEAS

OROH BY GUPTA OVERSEAS

OROH BY GUPTA OVERSEAS

Founded in 1987, Gupta H.C. Overseas Pvt. Ltd. has emerged as a prominent exporter specializing in high-fashion leather footwear for women. Their manufacturing process is showcased through an impressive daily production capacity of 10,000 pairs, efficiently spread across three state-of-the-art facilities.

What sets Gupta Overseas apart is their extensive experience in catering to some of the world's foremost footwear brands. This expertise fuels their commitment to innovation. Whether it's pioneering new product lines or embracing sustainable materials, innovation is woven into the fabric of their operation. Additionally, they distinguish themselves within the Indian market by integrating international expertise and methodologies into their footwear production.

With a strategic vision to introduce a private Direct-to-Consumer (D2C) label for the domestic market, Gupta Overseas sought the expertise of NH1 Design to transform this vision into reality. A key differentiator of their brand is the collaborative approach: footwear is meticulously designed by a renowned Spanish design studio while being expertly manufactured in Agra, India's esteemed hub for shoemaking. This collaborative synergy seamlessly blends international design finesse with the time-honored craftsmanship of Agra.

 

SERVICES  NAMING | BRANDING | POSTIONING | PACKAGING
CLIENT  OROH, Gupta Overseas
SECTOR  FASHION

Founded in 1987, Gupta H.C. Overseas Pvt. Ltd. has emerged as a prominent exporter specializing in high-fashion leather footwear for women. Their manufacturing process is showcased through an impressive daily production capacity of 10,000 pairs, efficiently spread across three state-of-the-art facilities.

What sets Gupta Overseas apart is their extensive experience in catering to some of the world's foremost footwear brands. This expertise fuels their commitment to innovation. Whether it's pioneering new product lines or embracing sustainable materials, innovation is woven into the fabric of their operation. Additionally, they distinguish themselves within the Indian market by integrating international expertise and methodologies into their footwear production.

With a strategic vision to introduce a private Direct-to-Consumer (D2C) label for the domestic market, Gupta Overseas sought the expertise of NH1 Design to transform this vision into reality. A key differentiator of their brand is the collaborative approach: footwear is meticulously designed by a renowned Spanish design studio while being expertly manufactured in Agra, India's esteemed hub for shoemaking. This collaborative synergy seamlessly blends international design finesse with the time-honored craftsmanship of Agra.

 

SERVICES  NAMING | BRANDING | POSTIONING | PACKAGING
CLIENT   GUPTA OVERSEAS
SECTOR  FASHION

Founded in 1987, Gupta H.C. Overseas Pvt. Ltd. has emerged as a prominent exporter specializing in high-fashion leather footwear for women. Their manufacturing process is showcased through an impressive daily production capacity of 10,000 pairs, efficiently spread across three state-of-the-art facilities.

What sets Gupta Overseas apart is their extensive experience in catering to some of the world's foremost footwear brands. This expertise fuels their commitment to innovation. Whether it's pioneering new product lines or embracing sustainable materials, innovation is woven into the fabric of their operation. Additionally, they distinguish themselves within the Indian market by integrating international expertise and methodologies into their footwear production.

With a strategic vision to introduce a private Direct-to-Consumer (D2C) label for the domestic market, Gupta Overseas sought the expertise of NH1 Design to transform this vision into reality. A key differentiator of their brand is the collaborative approach: footwear is meticulously designed by a renowned Spanish design studio while being expertly manufactured in Agra, India's esteemed hub for shoemaking. This collaborative synergy seamlessly blends international design finesse with the time-honored craftsmanship of Agra.

 SERVICES  NAMING | BRANDING | POSTIONING | PACKAGING
CLIENT  OROH, GUPTA OVERSEAS
SECTOR  FASHION

Founded in 1987, Gupta H.C. Overseas Pvt. Ltd. has emerged as a prominent exporter specializing in high-fashion leather footwear for women. Their manufacturing process is showcased through an impressive daily production capacity of 10,000 pairs, efficiently spread across three state-of-the-art facilities.

What sets Gupta Overseas apart is their extensive experience in catering to some of the world's foremost footwear brands. This expertise fuels their commitment to innovation. Whether it's pioneering new product lines or embracing sustainable materials, innovation is woven into the fabric of their operation. Additionally, they distinguish themselves within the Indian market by integrating international expertise and methodologies into their footwear production.

With a strategic vision to introduce a private Direct-to-Consumer (D2C) label for the domestic market, Gupta Overseas sought the expertise of NH1 Design to transform this vision into reality. A key differentiator of their brand is the collaborative approach: footwear is meticulously designed by a renowned Spanish design studio while being expertly manufactured in Agra, India's esteemed hub for shoemaking. This collaborative synergy seamlessly blends international design finesse with the time-honored craftsmanship of Agra.

SERVICES  NAMING | BRANDING | POSTIONING | PACKAGING
CLIENT  OROH, GUPTA OVERSEAS
SECTOR  FASHION

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The name Oroh draws inspiration from the Spanish word 'Oro,' meaning 'Gold.' Oroh signifies excellence and premium quality, reflecting a commitment to elegant and sophisticated footwear. It resonates with those who value refined style, recognizing footwear's pivotal role in any ensemble. Oroh promises exclusivity, offering unique footwear that sets wearers apart. With meticulous attention to detail, Oroh blends Spanish design expertise to provide not just fashion-forward but also comfortable and flawlessly finished footwear, redefining fashion standards. 

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When designing for a D2C brand, we recognized that the shoe box serves as a crucial primary touchpoint, hence the shoe boxes became our canvas for artistic expression.

Drawing inspiration from the timeless creativity of Picasso and Dali, the brand meticulously crafted a captivating collection of shoe boxes. Each box within this series featured a distinctive artwork, serving to enhance the brand's identity and provide customers with an elevated and art-infused unboxing experience. Taking a further step, especially with the long boots, the brand engaged its customers in a journey through the intriguing history of boots. This storytelling approach not only added depth to the brand but also fostered a profound connection between customers and the rich heritage and craftsmanship behind the products.
 

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