Question
How do you sell branded residences?
Answer
By adding style to lifestyle.
Question
How do you sell branded residences?
Answer
By adding style to lifestyle.
Question
How do you sell branded residences?
Answer
By adding style to lifestyle.
Question
How do you sell branded residences?
Answer
By adding syle to lifestyle.
Question
How do you sell branded residences?
Answer
By adding style to lifestyle.
Myscape YOO, Hyderabad
Myscape YOO, Hyderabad
Myscape YOO, Hyderabad
Myscape YOO
Myscape YOO
Yoo Hyderabad is the first branded residential development in Hyderabad's Financial District. Developed by Myscape in collaboration with YOO, the world's largest residential design brand, Yoo Hyderabad boasts an impressive portfolio of 70 projects in 36 countries. Creative Directors Philippe Starck, Marcel Wanders, Jade Jagger, Steve Leung, Kate Moss, and Mark Davidson have all contributed to the project.
At the heart of every YOO project are people, and Yoo Hyderabad is no exception. Yoo Hyderabad project is centered around the needs and preferences of its residents. The brochure uses a visual metaphor of a circle to convey this idea, suggesting that the project is complete, whole, and encompasses all aspects of comfortable and luxurious living.
SERVICES NAMING | BRANDING | EDITORIAL DESIGN
CLIENT MYSCAPE
SECTOR REAL ESTATE
Yoo Hyderabad is the first branded residential development in Hyderabad's Financial District. Developed by Myscape in collaboration with YOO, the world's largest residential design brand, Yoo Hyderabad boasts an impressive portfolio of 70 projects in 36 countries. Creative Directors Philippe Starck, Marcel Wanders, Jade Jagger, Steve Leung, Kate Moss, and Mark Davidson have all contributed to the project.
At the heart of every YOO project are people, and Yoo Hyderabad is no exception. Yoo Hyderabad project is centered around the needs and preferences of its residents. The brochure uses a visual metaphor of a circle to convey this idea, suggesting that the project is complete, whole, and encompasses all aspects of comfortable and luxurious living.
SERVICES NAMING | BRANDING | EDITORIAL DESIGN
CLIENT MYSCAPE
SECTOR REAL ESTATE
Yoo Hyderabad is the first branded residential development in Hyderabad's Financial District. Developed by Myscape in collaboration with YOO, the world's largest residential design brand, Yoo Hyderabad boasts an impressive portfolio of 70 projects in 36 countries. Creative Directors Philippe Starck, Marcel Wanders, Jade Jagger, Steve Leung, Kate Moss, and Mark Davidson have all contributed to the project.
At the heart of every YOO project are people, and Yoo Hyderabad is no exception. Yoo Hyderabad project is centered around the needs and preferences of its residents. The brochure uses a visual metaphor of a circle to convey this idea, suggesting that the project is complete, whole, and encompasses all aspects of comfortable and luxurious living.
SERVICES NAMING | BRANDING | EDITORIAL DESIGN
CLIENT MYSCAPE
SECTOR REAL ESTATE
Yoo Hyderabad is the first branded residential development in Hyderabad's Financial District. Developed by Myscape in collaboration with YOO, the world's largest residential design brand, Yoo Hyderabad boasts an impressive portfolio of 70 projects in 36 countries. Creative Directors Philippe Starck, Marcel Wanders, Jade Jagger, Steve Leung, Kate Moss, and Mark Davidson have all contributed to the project.
At the heart of every YOO project are people, and Yoo Hyderabad is no exception. Yoo Hyderabad project is centered around the needs and preferences of its residents. The brochure uses a visual metaphor of a circle to convey this idea, suggesting that the project is complete, whole, and encompasses all aspects of comfortable and luxurious living.
SERVICES NAMING | BRANDING | EDITORIAL DESIGN
CLIENT MYSCAPE
SECTOR REAL ESTATE
Yoo Hyderabad is the first branded residential development in Hyderabad's Financial District. Developed by Myscape in collaboration with YOO, the world's largest residential design brand, Yoo Hyderabad boasts an impressive portfolio of 70 projects in 36 countries. Creative Directors Philippe Starck, Marcel Wanders, Jade Jagger, Steve Leung, Kate Moss, and Mark Davidson have all contributed to the project.
At the heart of every YOO project are people, and Yoo Hyderabad is no exception. Yoo Hyderabad project is centered around the needs and preferences of its residents. The brochure uses a visual metaphor of a circle to convey this idea, suggesting that the project is complete, whole, and encompasses all aspects of comfortable and luxurious living.
SERVICES NAMING | BRANDING | EDITORIAL DESIGN
CLIENT MYSCAPE
SECTOR REAL ESTATE
For the design language of the brochure, we drew inspiration from the global Yoo style sheet and typography, but added a fresh, unique twist. The use of fluorescent Pantone pink makes the brochure eye-catching, while a simple color palette, clean lines, geometric shapes, and a dynamic grid structure reinforce the modern luxurious feel of the property. We kept the Yoo buyer in mind while crafting the design. This individual is well-traveled, has a carefully curated lifestyle, and has an eye for the distinctive. We sought to embody these qualities through the craft and materiality of the brochure. It's more than just a brochure – it's a 150-page objet d'art that represents the exceptional quality of Yoo Hyderabad.
NH1 Design was also tasked with the nomenclature of the clubhouse. The name had to capture the collaboration with Yoo, as well as a sense of fun and play- ‘yoohoo’ achieves both.
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