Question
How can the wide range of amenities at ASBL Loft be highlighted to accentuate its premium lifestyle?

Answer
Transforming residences into landmarks of personal achievement.

Question
How can the wide range of amenities at ASBL Loft be highlighted to accentuate its premium lifestyle?

Answer
Transforming residences into landmarks of personal achievement.

Question
How can the wide range of amenities at ASBL Loft be highlighted to accentuate its premium lifestyle?

Answer
Transforming residences into landmarks of personal achievement.

Question
How can the wide range of amenities at ASBL Loft be highlighted to accentuate its premium lifestyle?

Answer
Transforming residences into landmarks of personal achievement.

ASBL LOFT

ASBL LOFT

Situated in the highly desirable Financial District of Hyderabad, ASBL Loft stands out with its majestic twin towers, each soaring to 45 floors. The deliberate branding of ASBL Loft as the 'Key to Envy' underscores its status as a beacon of success, luxury, and ambition. This elite residential enclave, set in the heart of Hyderabad's Financial District, transcends mere living spaces by offering a lifestyle steeped in achievement, elegance, and an unmatched level of prestige that draws admiration. The brochure showcases an array of opulent amenities, including a modern clubhouse, various sports courts, a swimming pool, and a fitness center, all of which symbolize a lifestyle to be envied. Highlighting its prime location amidst the top IT and financial corporations, ASBL Loft is unmistakably crafted for those who have distinguished themselves and are at the pinnacle of their journey, making it the embodiment of exclusive and aspirational living.
 

SERVICES POSITIONING | BRANDING | | EDITORIAL DESIGN
CLIENT ASBL
SECTOR REAL ESTATE

17_2
1

The brochure has been designed with earmarked tabs for each project USP. Careful consideration has been taken to maintain the editorial style while accommodating the changing page size in subsequent sections. Modular grids were created to ensure a seamless transition between different tabs, with each section having a varied page size.

Keeping in mind the verticality of the towers- we crafted a compact and stackable identity. Taking from this linearity and concentric line approach, the illustrations consist of dynamic layouts and scene setups, set in a monochromatic gold Pantone- each highlighting a key
project amenity.

5
6
4_1
7_1
8_1
9
10_1

The colour palette consists of purple and gold, with accents of navy blue. Brochure materiality card stock with spot UV treatment and gold ink. Section breakers with bold patterns create the perfect textural break and setting for the informative text and project renders.

11_1
12_2
13_1
14
15_1
16
27_1
20_1
32
22_1
23_1
24_1
25_1
26_1

All Projects

SunsureRe-Branding an energy as a service brand

Godrej My FarmBranding a premium niche dairy brand for Godrej

ASBL LOFTResidential property brochure

MyHome 99Residential property brochure

HROneBranding a HRMS platform

FlexipleBranding a global tech talent network

OrohBranding an Indian D2C footwear brand

Grizly Hard Seltzers AleBranding & packaging design | House of Bira 91

Red.HealthRebranding India's largest emergency response company

Bira 91 Make Play with FlavorsDefining the brand world for a beer brand

Keventer MetroRebranding a dairy brand in West Bengal

Ghadi by RSPL GroupRe-packaging an iconic detergent brand

PharmEasyRedesigning an omnichannel brand experience

Celebrate with Every SipFestive & special edition packs for Bira 91

Myscape YOOSelling branded residences

Bira 91 | Customer Loyalty AppUI design for brand advocacy

Bira 91 | Counter Sales Managers AppB2B channel partner UI Design

LifioBranding a clinical research and trial company

Hill Station Hard Cider AleBranding & Packaging Design | House of Bira 91

Jashn FoodsPackaging design for basmati rice

Just Small ThingsDesigning a personal care nutraceutical brand

Nature DermaCommunications for active skincare

DoozeBranding & UI design for an alcohol delivery app

Apply Once and Veri OnceBranding a new age educational navigator

eFarmarket by AP markfedDesigning an identity for an agritech platform

Stickers to Monitor Drug DosageSelf Initiated Project

AzlyaBranding a cultural yet contemporary fashion Label

Log9 MaterialsRebranding an energy solutions company

Science of HimMale wellness treated with science

Little ExtraAll natural personal care

Pristyn CareRebranding short stay surgery

Myscape OtomoResidential property brochure

DhampureRebranding a Pioneer Sugar Brand

Kamet by Peak SpiritsWhisky Label

Go MechanicBranding a Multi-Brand Car Service Startup

Bira 91 LightPackaging Refresh & Positioning

BirthplaceBranding a Maternity Hospital

Godrej JerseyRevamping a Legacy Brand

Hyderabad FCRebranding a Football Club

Myscape TerrazaCommercial Property Brochure

CK Birla GroupBranding a Women's Hospital

HousrDesigning for a Mega Co-living Brand

One Golden MileCommerical Brochure for Aurean| Eskar| Terminus

Wizdent by PidiliteIndia's Youngest Dental Consumables

AB Plus Speciality HospitalBranding a boutique Hospital

Bira 91 LightAssociating Beer with Fitness

Don't Hide it. PeriodSanitary Pad Packaging

Jin JijiPackaging Indian Gin

AinqaHumanising data

The Dalai LamaCelebrating His Holiness

Bhagirathi Neotia HospitalEnvironmental Graphics

Max Estates, DehradunResidential Property Brochure & Communications

MajjaBranding a Chain of QSR in Ahmedabad

QuaQuaBranding a Virtual Travel Platform

Kalpataru VistaResidential Property Brochure & Communications

Myscape LoftResidential Property Brochure

Fuel BuddyBranding India's First Fuel Delivery Platform

BirlasoftRebranding a Global IT Service Provider

The Telegraph OnlineDesign Language

Danone EcosystemWomen Empowerment Brochure

Central Square FoundationDesign for Non-Designers

Seven BeanstalkCoffee Packaging

SlingshotDesigning for an Ed-tech Brand

CareCoverBranding a Pre-approved Medical Loan Card

Myscape WeaveCommercial Property Brochure

NumberzBranding a Fintech Startup

SunshineBranding a Multi Speciality Hospital

The Tooth CompanyBranding a Dental Clinic

MedicsBranding Lucknow's Super Speciality Hospital

Not So SeriousRebranding a Luxury fashion label

OlivaRebranding a Chain of Medico Aesthetic Clinics

Myscape MeaResidential Property Brochure

Not So SeriousAn Instagram Lookbook

Myscape SanctuaryResidential Property Brochure & Communications

British CouncilIndia-UK relationship

The Culture HouseRestaurant Branding

PratikshaBrand India’s Largest Hospital for Women

Aster MedcityBranding a Healthcare Destination

ImagineCold Pressed Juice Packaging

Nishada by My HomeResidential Property Brochure

TummyfullBranding a Homemade Food Tech Venture

MedisyncBranding a B2B knowledge delivery platform

Intuit IndiaWhitepaper Design

CPOBranding a Chain of Prosthetic Clinics

ORDReal Estate Branding

Myscape Isle of SkyResidential Property Brochure

TruSpaceDynamic Real Estate Branding

Work Safe Covid19 PostersSelf Initiated Project

Come & Go SafelyWork Safe Posters

Community SafetyWork Safe Posters

Individual SafetyWork Safe Posters

Business & Customer SafetyWork Safe Posters

StudentaccoBranding a Student Accommodation Portal

ShrachiDesigning a Notebook Brand for India

SWOTNotebook Cover Design

The Pointe by TerminusResidential Property Brochure

Asian BariatricsBranding a Bariatric Hospital

Not So SeriousFashion Lookbook

Wodehouse CapitalWebsite Design

MediCounselBranding a Medical Portal

Subscribe to our Newsletter

Subscribe to our Newsletter

Subscribe to our Newsletter