SWOT is a notebook brand launched by Shrachi Group, primarily targeting young India. The brief was to design a set of notebook covers for their ‘wiro range’. Through its design, the brand aims to connect with college students and young professionals.
Across North, Central and West India. Available in Corner shops, modern trade & online stores. Around 25,000 to 30,000 copies of each design was released.
SERVICES DESIGN STRATEGY | PRODUCT TEMPLATES | BOOK COVERS
CLIENT SHRACHI GROUP
SECTOR EDUCATION
COLLABORATION WYSIWYG COMMUNICATIONS
SWOT is a notebook brand launched by Shrachi Group, primarily targeting young India. The brief was to design a set of notebook covers for their ‘wiro range’. Through its design, the brand aims to connect with college students and young professionals.
Across North, Central and West India. Available in Corner shops, modern trade & online stores. Around 25,000 to 30,000 copies of each design was released.
SERVICES DESIGN STRATEGY | PRODUCT TEMPLATES | BOOK COVERS
CLIENT SHRACHI GROUP
SECTOR EDUCATION
COLLABORATION WYSIWYG COMMUNICATIONS
SWOT is a notebook brand launched by Shrachi Group, primarily targeting young India. The brief was to design a set of notebook covers for their ‘wiro range’. Through its design, the brand aims to connect with college students and young professionals.
Across North, Central and West India. Available in Corner shops, modern trade & online stores. Around 25,000 to 30,000 copies of each design was released.
SERVICES DESIGN STRATEGY | PRODUCT TEMPLATES | BOOK COVERS
CLIENT SHRACHI GROUP
SECTOR EDUCATION
COLLABORATION WYSIWYG COMMUNICATIONS
SWOT is a notebook brand launched by Shrachi Group, primarily targeting young India. The brief was to design a set of notebook covers for their ‘wiro range’. Through its design, the brand aims to connect with college students and young professionals.
Across North, Central and West India. Available in Corner shops, modern trade & online stores. Around 25,000 to 30,000 copies of each design was released.
SERVICES DESIGN STRATEGY | PRODUCT TEMPLATES | BOOK COVERS
CLIENT SHRACHI GROUP
SECTOR EDUCATION
COLLABORATION WYSIWYG COMMUNICATIONS
SWOT is a notebook brand launched by Shrachi Group, primarily targeting young India. The brief was to design a set of notebook covers for their ‘wiro range’. Through its design, the brand aims to connect with college students and young professionals.
Across North, Central and West India. Available in Corner shops, modern trade & online stores. Around 25,000 to 30,000 copies of each design was released.
SERVICES DESIGN STRATEGY | PRODUCT TEMPLATES | BOOK COVERS
CLIENT SHRACHI GROUP
SECTOR EDUCATION
COLLABORATION WYSIWYG COMMUNICATIONS